Venue

Martina Franca

Martina Franca is a smart town settled 400 metres above sea level, lying over one of the last southern hills in the south-east of the Murgia area. It overlooks the charming Valle d’Itria, a beautiful region with trees and white houses called “trulli”, one of the most touristic attractive areas of Puglia and one of the most beautiful landscapes all over the region.

The Valle d'Itria territory includes the towns of: Martina Franca, Locorotondo, Alberobello, Ostuni, Cisternino and Ceglie Messapica.

The main attraction of the town is definitely the old town centre, a typical example of baroque art, with its smart streets, its white lanes, its elegant mansions and its stately and monumental churches.


Besides a fascinating landscape, marked by the ancient “casedde”, the famous “trulli ” and the typical local farms called “masserie”, Martina Franca is surrounded by a Karst territory, rich in suggestive caves.

From its strategic position, the town offers to its visitors a striking view over the towns nearby, over which there are the cities of Brindisi and Bari and their territories and, still over, the Adriatic sea. Martina Franca also offers to its visitors a chance to give a glance towards lovely woods, such as the enchanting “Parco delle Pianelle”, and towards green landscapes in the south. These are mainly wide vines fields, and they represent little oasis of peace and tranquillity for holidaymakers and especially for those who love farm holidays.

Martina Franca is a very popular touristic site, not only for its rich and precious architectural, historical and artistic heritage, but also for its cultural activities that reach their best expression in the famous and awaited “Valle d’Itria Festival”.

Taking a walk in the old town centre, even with no specific destination or itinerary, you can easily see in every lane, in the volutes of every precious detail of the urban eighteenth century architecture, some suggestive and new views, some baroque smart or simple details and you can smell a new and antique atmosphere in the air.

Martina Franca old town centre is very suggestive and peculiar. It has a singular artistic beauty and, to the visitor, it appears in a scenographical maze of streets and lovely lanes. Here the Baroque art reigns everywhere: in rich luxury palaces, with wonderful wrought iron balconies; in lovely and ancient churches and in peculiar wide stretches. Passing through the ancient doors that bring you to the old town centre, you can see the stately circular towers and some squared ones that you can hardly see inside the walls.

Distances of other attractions:

Alberobello (the Trulli's Town) - 15 km
Locorotondo (very nice round-shaped village famous for its wines) : 8 km
Ostuni (the white town) - 18 km
Castellana Grotte (magnificent caves) - 30 kilometres
Lecce (the baroque town) - 100 kilometres
Bari - 75 km



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